Media data Ride MTB
"Ride" is the single trail cosmos for mountain bikers. Thanks to its cross-media positioning, the magazine has become the most important route platform in the Alps.
The print version of Ride, which is published six times a year, is still the flagship publication today and is considered a lifestyle magazine among cycling magazines. It is characterized by exceptionally high quality standards. Its uniqueness is reflected in the visual language, design, extensive background reports and high-quality production.
The second media pillar of Ride is the website Ride-mtb.com, which is characterized by a high level of topicality (news) and functionality (tours). The content is linked at several levels and is well positioned thanks to clever SEO and state-of-the-art web technology. The tour database in particular is growing rapidly and forms the sustainable foundation combined with the news and the short-lived topicality.
Ride has won several awards due to its exceptional positioning and successful developments in the reader and advertising market.
Important files to download:
- Mediadata 2026: German / English
- Hotel services Ride Travel: click here
- Destination services Ride Travel 2025: click here
- Access statistics Ride-mtb.com: click here
Advertising space marketing for Ride Print and Online:
Office Stone Media GmbH
Sacha Steiner
Herrengasse 6
CH-7000 Chur
+41 78 602 10 30
anzeigen@ride-mtb.com
Advertisements print magazine 2026
2/1 page 1/1-page 1/2-page 1/3-page Classic ads are equivalent to advertorials or inserts and are cumulative. The total number of placements over the year is decisive. Ride is printed as a print magazine on uncoated, high-quality offset paper. The color profile required for this is PSO Uncoated V3 (FOGRA52). The color profiles can be obtained here. Printing is carried out in web offset at the Stämpfli print shop. Regular advertisements require no bleed, only the 4th cover page. Data delivery by email to anzeigen@ride-mtb.com (max. 9MB).
Media data - Advertisements print magazine
Parameters
Format 220 x 280 mm Scope 124 pages Publication 6 times a year between February and September Regular circulation 11,000 copies Circulation Travel 50'000 copies (issue N° 100) Language German Dates
Edition Booking deadline Publication N° 100 * 19. December 2025 February 05, 2026 N° 101 February 13, 2026 19. March 2026 N° 102 March 27, 2026 April 30, 2026 N° 103 May 08, 2026 11. June 2026 N° 104 June 19, 2026 July 23, 2026 N° 105 August 14, 2026 17. September 2026
The print deadline is five working days after the booking deadline.
* Travel edition in large print run.Ad formats & rates
Size (mm) 430 x 270 210 x 270 210 x 135 70 x 270 Normal output 3900.- 3000.- 1800.- 1800.- Travel edition 5900.- 4500.- 2700.- 2700.- All prices are quoted in Swiss francs and are subject to 8.1 percent VAT. Special rates
Normal editions Travel edition Second and third cover 3200.- 4900.- Fourth cover page, 220 x 280 mm 3900.- 5900.- Binding placement request + 5% + 5% Inserts & bound inserts
Total circulation 5000.- Postage costs 125.- per 10 grams Costs including technical effort. Only available for normal editions. Details on request. Discounts
3 placements 5% 4 placements 10% From 5 placements 15% Consultant commission for certified media and advertising agencies: 15%. Data delivery
Examples
Advertorials print magazine 2026
Ride offers various full-page advertorial layouts. These are placed in the "Ride Boutique" environment whenever possible. The design is implemented by the Ride graphics team from the images and texts supplied. Individual designs according to customer requirements are not possible. Clients may still create advertorials themselves. However, these are booked as classic advertisements. The advertising costs include the expenses for the design and a correction run. Further author corrections are charged as additional expenses. The advertorials are marked as advertising/advertisement. For further details, please request the "Ride Print Advertorials" factsheet. These come in the style of the "Lounge" articles. Four advertorials are placed per page. The content can advertise products, services and tourist offers. For further details, please request the "Ride Print Advertorials" factsheet. After booking, detailed instructions for data preparation will be sent. Text and images must be delivered to anzeigen@ride-mtb.com in accordance with the specifications. The good-to-print is sent by the publisher to the customer as a PDF. Print advertorials are only available for standard editions of Ride (not for Ride Travel).
Media data - Advertorials print magazine
Full-page advertorials
Format Length of main text Tariff 2/1 page max. 3000 characters incl. spaces . spaces 4200.- 1/1-page max. 2000 characters incl. spaces 3200.- Advertorials "small"
Format Text length Image size Tariff approx 1/4 page 380 characters incl. spaces approx 80x60 mm 650.- Further information
Examples
Online ads & banners 2026
Ride offers advertorials in the style of an editorial article. These paid PR contributions are marked as advertising/advertisements. Further details can be found in the factsheet "Ride Online Advertorials". The advertorial preview is integrated into the weekly Ride newsletter. Banner & Rectangles: Possible data formats are JPG, GIF or PNG. The integration of HTML banner codes via external ad servers is possible. Data delivery by email to anzeigen@ride-mtb.com Advertorials: Text, images and videos are uploaded independently by the advertiser via ride-mtb.com. Detailed instructions on the upload process will be sent once the booking has been made.
Media data - Online ads & banners
Facts & Figures
Language German Views/Mt 780'000 Visitors/Mt 400'000 Newsletter recipients 14'300 Online banner
Format /year /month /week Placement Rectangle 300 x 250 Px 6000.- 900.- 400.- Frontpage Leaderbooard 728 x 90 px (Desktop)
300x100 px (Mobile)8000.- 1100.- 500.- Content Newsletter 320 x 480 px - - 300.- Online advertorials
Text length Images Videos Tariff Online advertorial 5000 characters incl. spaces . Spaces max. 20 max. 4 600.- Data delivery
Examples
Note: This content has been automatically translated from German. Please report any incorrect translations.