Sram uses the possibilities of the video portal YouTube for itself. The component manufacturer has recently started offering service videos for suspensions, brakes and drives on its own information channel.

What the "Red" is for racing cyclists, the "XX" will be for cross-country bikers from next year: Sram is developing a lightweight (and certainly expensive) component group for off-road use. The XX will not only include gears, but also brakes and suspension elements.