Brose wins the German Design Award | Ride MTB

Brose wins the German Design Award

The Brose Drive S Mag e-bike drive has been honored with the German Design Award 2020. This is the second prestigious design award this year for the Berlin-based manufacturer's motors, which are used in e-mountainbikes from Specialized and Bulls, for example.

The Brose Drive S Mag e-bike drive receives the prestigious German Design Award 2020 from the German Design Council. An international jury of experts has awarded the drive in the category "Excellent Product Design - Bicycles and E-Bikes". The award honors the appealing and innovative design of the product.

The Brose Drive S Mag convinced the jury for several reasons: The drive was the first of its kind to be manufactured using the magnesium die-casting process. The magnesium housing is 15 percent smaller and 500 grams lighter than comparable e-bike drives made of aluminum. The resulting compact design and individual integration options give bike manufacturers even more freedom in terms of bike design.

"With the Brose Drive S Mag, we have succeeded in creating a lightweight drive for an agile e-mountain bike riding experience. Thanks to its minimalist design, it blends unobtrusively into the e-bike frame. Now we are all the more pleased that the introduction of the new magnesium housing material has not only brought technical advantages, but has also enabled us to win the German Design Award 2020," says Thomas Leicht, Head of Brose Drive Technology.

brose-ebike.com/


Note: This content has been automatically translated from German. Please report any incorrect translations.