How beer helps you find the right bike

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For the off-road and on-road specialists MTB Cycletech and Tout Terrain, it's not autumn but spring on the web: both are showing their web presences in the freshest colors and ready for the coming model years. At MTB Cycletech, there are never-before-seen insights into the production of the bikes, while Tout Terrain focuses on a configurator in which beer consumption has played a role.

https://www.ride.ch/de/news/wie-bier-hilft-das-richtige-bike-zu-finden

How beer helps to perfect the configurator

For an à la carte provider, where the bikes can be individually assembled by the customer, the network is a particularly tricky matter. The southern German bicycle manufacturer Tout Terrain has risen to this challenge and has even had beer mugs made so that the configurator is easy to use.

A breath of fresh air on the MTB Cycletech network

Swiss bicycle manufacturer MTB Cycletech is celebrating its 35th anniversary and a new website is at the top of the birthday cake. The fresh web presence covers all information about the wide range of products. Far more important is the look and feel, which makes you want to go bikepacking at the weekend or travel the world by bike.

Note: This content has been automatically translated from German. Please report any incorrect translations.

How beer helps you find the right bike | Ride MTB

How beer helps you find the right bike

How beer helps to perfect the configurator

A breath of fresh air on the MTB Cycletech network