In the first year, Adicta Lab wants to focus on producing environmentally friendly functional fabrics. Intensive testing of the clothing is an important part of this, and Julien Absalon will be brought on board for this purpose. Neïlo Perrin-Ganier from the newly founded Absolute Absalon XCO MTB Racing Team will also be racing in Adicta Lab clothing. Other athletes from the mountain bike, road and triathlon sectors are set to follow as team riders.

Adicta Lab clothing is not yet available to the general public. Commercialization is planned for the middle or end of the year. Behind Adicta Lab is Morena Zurcher-Ciringione, whose Adicta AG is based in Oberwil near Basel.

Morena-Ciringione has more than 20 years of experience in the cycling industry. She initially worked as Product Manager for the cycling clothing of US manufacturer Cannondale and had a hand in the Saeco/Cannondale team, where she was responsible for Mario Cipollini's eye-catching jerseys. Morena-Ciringione has also worked for Team Liquigas, Lampre, Volvo/Cannondale, Siemens/Cannondale and recently supported BMC Switzerland with the Commercial Team Apparel.

www.adicta-lab.com