The man behind Prime Bicycles is former Downhill Word Cup team manager Peter Siulczynski - and after years of preparation, his European brand is rolling out with two bikes. In the spotlight is the downhill beast Rocket with 195 millimeters of travel, carbon frame, 29er wheels and almost invisible wiring for the gears and brakes. The short-stroke Thunderflash shares the frame material, wheel size and internal routing with its larger sibling - with 165 millimetres of suspension travel, it hits the enduro notch with precision.

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