What does a rattlesnake have to do with a freewheel?

It's not just opinions that differ when it comes to mountain bikes with or without e-assistance. When it comes to freewheels, it can also be all or nothing. Because there are indeed tastes that don't get along with certain freewheel noises. To prevent misunderstandings, Stan's spared no effort with the new M-Pulse hub: in comparison clips, you can hear how the hub sounds and how the sound of the competition hums. Even a rattlesnake enters the ring for the best freewheel sound.

When you think of Stan's, you first think of sealant and rims, but the Americans can do even more. For example, the new M-Pulse hub, which boasts magnetic technology on the body. This technology is not only said to be durable and low-resistance, but also offers a specific sound.

Now Stan's has spared no effort to convince not only technically, but also acoustically: the new hub appears in YouTube clips, shortly followed by competitor products such as those from Bontrager, White Industries, DT Swiss or Formula. If you look closely, you will also discover an animal counterpart to the sound on the rear wheel.