Desire for e-bikes: Porsche goes on a shopping spree | Ride MTB

Desire for e-bikes: Porsche goes on a shopping spree

The Stuttgart sports car manufacturer's commitment to e-bikes is progressing: after the Croatian e-bike manufacturer Greyp landed under the Porsche umbrella in November 2021, the light-assist specialist Fazua is now rolling under Porsche's wing.

After acquiring a 20% stake in January 2022, Porsche is now taking over all shares in Fazua. The company is based in Ottobrunn near Munich and is considered a pioneer in the development of lightweight and compact drive systems. It only recently presented the Ride 60 drive system. The sports car manufacturer already owns a majority stake in the Croatian eBike brand Greyp.

Fazua is a perfect fit for the pioneering spirit of the Porsche brand, according to Lutz Meschke, Deputy Chairman of the Executive Board of Porsche AG and Member of the Executive Board for Finance and IT.

Porsche wants to build its own e-bikes

In the future, Porsche's e-bike activities are to be combined by establishing two joint ventures with the Dutch company Ponooc Investment B.V.. The first joint venture will develop, manufacture and distribute a future generation of high-quality Porsche e-bikes. The second joint venture will focus on technological solutions for the rapidly growing micromobility market.

Independent of the joint venture activities, Porsche continues to work with its long-standing partner Rotwild on its current eBike models. In March 2021, the company launched its interpretation of exclusive electric bikes with the Porsche eBike Sport and eBike Cross.

porsche.com
fazua.com


Note: This content has been automatically translated from German. Please report any incorrect translations.