Garmin is steadily expanding its presence in the DACH region and is opening its first company-owned store in Switzerland, located in Zurich. Following Munich and Vienna, this is already the third Garmin store in the German-speaking region. With the new location in downtown Zurich on Füsslistrasse, Garmin is now represented by its own brand stores in all three DACH markets. In doing so, the company is strengthening direct engagement with its steadily growing community and creating a space where customers can experience the full brand world up close, test products, and receive personalized advice.

The focus of the new store is on experiencing the Garmin product world—from smartwatches and bike computers to diving technology and navigation solutions for a wide variety of applications. At the same time, the store team offers personalized advice, technical support, and practical insights into the diverse ways the products can be used. As in Munich and Vienna, Garmin relies on employees with a strong affinity for the respective sports and products to ensure authentic, first-hand advice.

“With the opening of our store in Zurich, we are reaching an important milestone in Garmin’s development in the DACH region. Our stores are much more than just retail spaces—they are meeting places where people can experience the Garmin brand, find inspiration, and share their passion for an active lifestyle with others,” says Kai Tutschke, Managing Director of Garmin DACH.

“Switzerland is an important market for Garmin, with a strong outdoor, sports, and fitness culture. Many people here embody the values Garmin stands for. That makes me all the more pleased that, with the new store in Zurich, we’re creating a place where we can advise and support our customers even more directly in the future,” says Prisca Collins, Country Manager for Switzerland at Garmin.

“The store in Zurich is an important next step for us and, at the same time, a special moment, as we are now present with our own stores in all DACH markets. I’m all the more pleased with the dedicated local team, which represents our brand with great passion and will offer our customers an authentic Garmin experience from day one,” says Stefan Bertalanitsch, Head of Owned Retail DACH.

The Garmin Store Zurich

•    Central downtown location: Füsslistrasse 6, 8001 Zurich
•    Approx. 98 square meters of retail space
•    First Garmin brand store in Switzerland
•    Third Garmin store in the DACH region after Munich and Vienna
•    Showcasing a large portion of the Garmin Active Lifestyle product portfolio
•    Personal consultation with Garmin employees
•    Community-oriented hub featuring upcoming events and activities

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