Online bike mail order company YT Industries with clothing line | Ride MTB

Online bike mail order company YT Industries with clothing line

The online bike brand is launching its first textile collection, a functional clothing line on and off the bike. The new YT outfits are available exclusively via the website.

There is no shortage of creativity and design expertise within the company's own ranks, so the YT Industries creative workshop got to work and tinkered with motifs, cuts and designs. "Especially at festivals and on our demo tour, where we meet our customers, we were constantly asked for clothes, so we decided that YT needed its own collection. The whole thing should not only look cool, but also be suitable for biking," says YT CEO Markus Flossmann.

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In addition to caps and hoodies, there is also a "Tech-Tee" series among the various T-shirts (on which Andreu Lacondeguy is immortalized at the Rampage, for example). Made from cotton with integrated DriRelease® fabric, these T-shirts are ideal for athletes, especially bikers. DriRelease® is moisture-repellent, keeps the body surface dry when sweating and regulates the temperature. It dries four times faster than ordinary cotton, does not crease and is resistant to pilling. In addition, the FreshGuard® technology used counteracts unpleasant body odor during prolonged exertion, so that the trail day does not have to become the ultimate challenge for the olfactory nerves. The Tech Tee collection is easy to care for, retains its shape and is therefore a good companion on longer bike trips or vacation trips.

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www.yt-industries.com


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Note: This content has been automatically translated from German. Please report any incorrect translations.