Santa Cruz Heckler: save on donations | Ride MTB

Santa Cruz Heckler: save on donations

The wildfires in California have cost several Santa Cruz employees their homes. Swiss sales partner Trailworks is therefore auctioning off a Santa Cruz Heckler, with the proceeds going to the victims. The auction on Ricardo runs until 7.32 pm, the price is currently still significantly below the list price of the e-mountainbike.

Twelve hours before the end of the auction, the price stands at 8102 francs - that's over 6000 francs less than a Heckler CC with XX1 AXS drivetrain costs in the store. Of course, this announcement reduces the likelihood that the bike will actually be sold at the knockdown price, but that wouldn't be in the interests of those who are supposed to benefit from the money either.
Santa Cruz has launched its own fundraising campaign. On gofundme, over 114,000 dollars had been received by September 16. The target is USD 250,000. Neither Trailworks nor Santa Cruz were able to find out exactly what is to be done with the money. What is certain is that not only those who have lost their homes, but also the more than 40 employees who had to leave theirs for safety reasons, will have to live in temporary accommodation for weeks or even months due to all the damage to the infrastructure (roads, water supply, electricity, etc.). And these are often more expensive than the courant normal.

Swiss people will ask themselves whether these people are not insured. Unfortunately, Santa Cruz did not provide any answers to this question either. After all, the New York Times reported back in January that California's government had banned insurance companies from canceling or not renewing such policies, which was happening more and more frequently. Apparently, the costs of wildfire damage have become so high that it is no longer worthwhile for insurers to insure them.

Whatever the situation of the Santa Cruz employees, anyone interested in a Heckler has the chance to buy one below retail price.

The auction on Ricardo


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Note: This content has been automatically translated from German. Please report any incorrect translations.