The in-house competition for the Eurobike | Ride MTB

The in-house competition for the Eurobike

What do the bike brands Haibike, Ghost, Winora, Lapierre, Koga and Babboe have in common? They all belong to the Accell Group holding company. And for all of these brands, the news for the 2020 model year was recently presented to dealers. The Accell Group is foregoing participation in Eurobike 2019 in favor of this generous, four-day in-house exhibition in Mainz on over 5000 square meters.

What do the bike brands Haibike, Ghost, Winora, Lapierre, Koga and the cargo expert Babboe have in common? They all belong to the Dutch Accell Group holding company. And for all of these brands, the news for the 2020 model year was recently presented to dealers. The Accell Group is foregoing its participation in Eurobike 2019 in favor of this generous, four-day in-house exhibition in Mainz on over 5000 square meters.

"The doors of Hall 45 in Mainz and thus the doors of the Accell D-A-CH Orderdays are now closed. They were big, colorful and successful. The presentation of the 2020 innovations, the Accell brand world, the varied program and the extraordinary location were able to inspire and convince the specialist trade," announces Ralf Kemp, Digital Content Manager at Haibike.

"The last four days were a complete success. The entire Accell D-A-CH team, the dealers and exhibitors made the Orderdays a great event. We were able to set a milestone with the Accell D-A-CH Orderdays. The cohesion of the Accell D-A-CH team and the outward appearance were gigantic and show what potential we have." Says D-A-CH Regional Director Dominik Thiele.

The trade fair kicked off an exciting weekend packed with presentations and shows with a VIP event at the Electoral Palace in Mainz. Hall 45, which covered over 5,000 m2, shone in Accell splendor and impressed all visitors with its industrial charm, Kemp continued.

During the four days of Orderdays from 28 to 31 July, the organizer welcomed more than 3,000 visitors to Mainz. The almost 1,100 visitors on Sunday and the guests on the other days were able to test the companies' bikes in the so-called Riders Park. The bike brands of the Accell Group will not be exhibiting at this year's Eurobike, according to the industry portal Bike Europe.

accell-group.com


Note: This content has been automatically translated from German. Please report any incorrect translations.