CamelBak switches to New York investment firm | Ride MTB

CamelBak switches to New York investment firm

The market leader in hydration backpacks has changed hands, according to a press release: A majority of CamelBak shares are moving to the New York investment firm Bear Stearns Merchant Banking through the mediation of investment bank JP Morgan. According to the CamelBak management, new markets are to be opened up under the new owners, but existing markets are also to be cultivated more intensively. Innovation is not to be neglected either: The product range is to be further expanded.

Because CamelBak has been one of the fastest growing companies in the outdoor sector over the past 15 years, the new owner is enthusiastic about further growth opportunities. For its part, CamelBak's management emphasizes that the strengthened financial base under the new owner will benefit product innovation and further growth.


Note: This content has been automatically translated from German. Please report any incorrect translations.