Does climate change promote new offers in bike tourism?
Students at the Institute of Tourism and Leisure at the University of Applied Sciences HTW Chur are conducting a broad-based guest survey on behalf of the canton of Graubünden on the topic of new seasonal challenges. "The background to this is the tendency for it to get warmer earlier in the spring from March to May and stay warmer for longer in the fall from September to November," says Annika Aebli from the Graubünden Market Research project team. According to Aebli, the data collection focuses on the following questions: Do seasonal weather shifts in Alpine tourism open up new niches, potential and is there interest in such new forms of offerings?
Are tourist offers for mountain bikers conceivable outside the main season?
The opinions of the mountain bike community are of particular interest to the market research team. The market researchers want to find out whether and in what way offers outside the main holiday season are of interest to mountain bikers. The aim of the survey is to gain insights for the creation of corresponding offers that can also be used at short notice.
The questionnaire for data collection was first distributed to the public via the Graubünden Ferien newsletter. Now the initiators of the market research have asked Ride to distribute the link to the market research. With a little luck, anyone who wants to respond to this call can look forward to a Grisons thank-you gift. A bike hotel package for three nights at the Hotel Valbella Inn, an overnight stay at the Hotel Cube Savognin and bike shirts from Graubünden Ferien will be raffled off among the participants.
Here is the link to the survey:
Suitable Ride Spotguides
Note: This content has been automatically translated from German. Please report any incorrect translations.