Eurobike continues on record course
The absence of industry giants such as Specialized and Trek has clearly not affected Eurobike: Following the record number of exhibitors with 1,320 companies from 54 nations, the international bicycle trade fair also set a new record for the number of trade visitors: a total of 46,300 trade visitors (2013: 45,200) from 111 nations came to find out about the latest innovations in the bicycle industry. With 21,100 bicycle fans on the public day (2013: 20,400) and a total of 1,845 media representatives from 46 nations, the bicycle event on Lake Constance once again achieved a "strong result", according to the management of Messe Friedrichshafen.
No more action sports in the outdoor area
In order to cope with the influx of exhibitors, the Eurobike organizers did not have a dirt jump course in the outdoor area between the halls as in previous years. This space was used for other exhibition stands - for example, the Swiss distributor and bike supplier Ontek made its first appearance in Friedrichshafen.
Relaxed faces were evident among the trade fair management: "The mood among the exhibitors is excellent, we have noticed a high level of satisfaction among our customers," said trade fair boss Klaus Wellmann. Division Manager Stefan Reisinger and Eurobike Project Manager Dirk Heidrich were able to draw an extremely positive conclusion after four days of a very busy trade fair. "With its strong presence at Lake Constance, the world's leading trade fair for bicycles made a clear statement": "The international bicycle business is running at full speed here at Lake Constance."Bike experts from all over the world experienced a concentrated international offering in 14 exhibition halls, accompanied by around 300 world premieres and innovations. Trade visitors also flocked to Friedrichshafen from all over the world. A total of 46,300 trade visitors from 111 nations were registered this year.What the exhibitors say
- Martin Hsu, General Manager Kind Shock Hi-Tech Co, LTD: "Eurobike went very well. We met 99 percent of our customers here."
- Carsten Zahn, Head of Marketing, Rolf Bohle GmbH (Schwalbe): "The crowds flocked here. It went well, we met everyone, everything was great."
- Claus Wachsmann, Marketing Project Manager Cube Bikes: "At Cube, we see Eurobike as a leading global trade fair in conjunction with Demo Day as an international event that is extremely important, especially for reaching the specialist world. We are absolutely satisfied because we can bring many of our international customers and distributors together here at the trade fair and generally make good contacts."
- Bernhard Lange, Managing Partner of Paul Lange & Co. OHG: "Once again, Eurobike has proven to be the leading global trade fair for the industry. We have registered a consistently positive, optimistic mood in many good discussions with both industry and trade partners, which makes us very confident about the coming season. In general, the great interest shown by politicians, associations and general interest media such as daily newspapers, agencies and television stations shows that the topic of bicycles continues to grow in popularity. It has long since become an integral part of everyday life, leisure behavior, urban mobility concepts and healthy lifestyles. For us, Eurobike 2014 is a complete success in every respect." Stefan Ytterborn, CEO and Founder Poc: "Eurobike 2014 was wonderful. We had a good response at our stand, the visitors were very interested and we are absolutely satisfied with this year's Eurobike. I am overwhelmed and give it eight out of ten points."
Premiere at the exhibition grounds: Eurobike Demo Day
The new products for the 2015 bike season could already be tested on Tuesday: For the eighth edition of the Eurobike Demo Day, 147 exhibitors presented their product innovations to representatives of the trade and media world from 42 nations. For the first time, the test event took place on the day before Eurobike directly at the exhibition grounds in Friedrichshafen. "The logistical improvements had a clear effect, our customers are very satisfied with the new concept," summarized trade fair boss Klaus Wellmann at the end of the Demo Day, which saw a 40 percent increase in exhibitors and a strong visitor turnout and internationality.
International media response
Eurobike also generated a strong media response: trade and daily media, television and radio stations reported on the topic of bicycles around the world: a total of 1,852 journalists from 46 countries visited the bike show. Every second journalist (53 percent) came from abroad.
Eurobike date 2015
The date for Eurobike 2015 has been set: The international industry event will take place from Wednesday, August 26 to Saturday, August 29, 2015. Demo Day is on Tuesday, August 25, Public Day on Saturday, August 29, 2015.
Note: This content has been automatically translated from German. Please report any incorrect translations.