In times of climate debate and daily commuter traffic jams, there are good reasons to opt for a bike. Even more so if, like the "Pura Vida" from MTB Cycletech, it is not only visually appealing but also functional. Available in different versions as well as men's and women's models, this model offers a high degree of functionality for everyday use thanks to its luggage rack, hub dynamo and mudguards. Thanks to the durable anodization, there is no ugly paint damage on the aluminium frame, and the shift and brake cables running in the patented down tube further enhance the look.

The "Pura Vida" combines the advantages of mountain bikes, such as powerful brakes and an enormous range of gears, with the smoothness and efficiency of touring bikes. When it comes to lighting, you have the choice between a halogen system from Busch & Müller (for CHF 150.- surcharge) or a compact, elegant and powerful LED system from SuperNova (for CHF 300.- surcharge). With the "Pura Vida 1.0" model, whose frame is specially modified for mounting the Rohloff "Speedhub" gear hub with no less than 14 gears, MTB Cycletech even offers a classy solution that can be completed by the specialist dealer according to the customer's wishes.

What you don't notice about the "Pura Vida", despite its elegantly simple design, can prove to be a blessing in disguise. Because every "Pura Vida" comes with a "Premium Warranty". The highlight: in addition to the usual warranty on frame and material defects, damage and defects caused by daily use and wear and tear are also covered. Whether it's a flat tire, broken chain or worn brake pads: go to the dealer, the damage will be repaired and it won't cost you anything. Neither labor nor material replacement will be charged to you. And for a whole year!

With this guarantee, which is unique in the Swiss bicycle industry, MTB Cycletech wants to ensure that your "Pura Vida" does not remain in the cellar because of a flat tire, but continues to fulfill its purpose day after day: To get you to your destination quickly and reliably. Let yourself be infected by the feeling of starting the cycling season carefree: Ask your MTB Cycletech dealer about the "Pura Vida" models and the "Premium Warranty" from MTB Cycletech.