Odlo sportswear is sold in over twenty countries worldwide. Today, the company is headquartered in Hünenberg in the canton of Zug, but the company has Norwegian roots. In November 2011, the first Odlo Brand Store opened in Oslo.

Odlo, founded in Norway in 1946, is opening its first brand store in Oslo at Bogstadveien 58 in November 2011. At the same time, Odlo is strengthening its Nordic sales area with the markets of Norway, Sweden, Denmark, Finland and Russia with the appointment of Norwegian Terje Andersen. He will take up the newly created position of Country Manager Norway and Area Manager Nordic on December 1, 2011. He reports to Claes Broqvist, Head of Sales, Odlo International.

Terje Andersen, married and father of three, comes from Polar, where he has worked since 2002, most recently also as Country Manager. Under his leadership, Norway developed into the third-largest market for the heart rate device specialist. Andersen is looking forward to his new role and aims to return Odlo to a leading position in Norway and generate further growth in the Nordic countries.

The next step in the planned "homecoming" of the sportswear company is to end the exclusive cooperation with the distributor Sport 1, which has represented Odlo excellently in Norway, next summer. To strengthen the brand, the company has founded its own subsidiary, Odlo Norge AS.

www.odlo.com

Source: Press release