Dialas: Those who believe will be happy | Ride MTB

Dialas: Those who believe will be happy

The Dialas are fairies who live in their palace in the high mountains. They are guardians of nature and occasionally save the life of a human being. If you want to get closer to them, you can experience the legendary mountain world in the Dialas collection from Maloja. And this is how it was created.

They are called dialas in the Engadin, "salige Fräulein" (blessed) in Tyrol, for example. It is said that they are mountain fairies, so beautiful that anyone who sees them can hardly warm to mortal beings. Every now and then they save the life of a mountain dweller or make themselves useful, for example by helping with the haymaking at night.
According to the Bavarian clothing company, the idea of developing a collection with the theme of Alpine legends has been in the back of the minds of Maloja's creative team for some time. However, an idea is not yet a concept and it was only after they came across the legends of the Dialas that the ideas began to flow.

Inspired by the mountain fairies, the designers dug through nature books, collecting motifs in initial collages of ideas and style sheets. They developed bees, herbs, rivers, mountains and agriculture into colors and patterns. These eventually became the fabrics and prints that make up the Dialas collection.
Environmentally friendly materials were used in order to do as little harm as possible to nature while using it as a template. In addition to organic cotton and linen, hemp also provides fibers that become fabric and ultimately shorts, shirts and streetwear.
The entire Dialas collection can be viewed on the Maloja website and in well-stocked specialist shops. It's worth a look, even if you have little to do with Alpine mythology.www.maloja.de


Note: This content has been automatically translated from German. Please report any incorrect translations.