Individual bike customization is an ideal tool for specialist retailers to set themselves apart from the competition. With the Body Geometry Fit System, Specialized has its own set of tools to tailor the bike to the cyclist.

"However, uniform and comprehensive quality control has been lacking until now," says Sebastian Maag from Specialized. With the introduction of the Body Geometry Fit diploma, the US manufacturer now wants to strengthen the specialist trade, which can thus demonstrate sound training and expertise in professional bike fitting.

According to Maag, the training includes intensive practical and theoretical training as well as the performance of at least 80 detailed seat position analyses and adjustments. The founder of the Body Geometry Fit System, Prof. Dr. Andy Pruitt from the Boulder Institute of Sports Medicine, traveled all the way from the USA to train the specialist retailers, take an exam and present the certificates.

The following retailers have successfully passed the test:

• Roman Untersee, Bikecenter Flawil Specialized Concept Store, Flawil (CH)
• Hansjörg + Nicole Weber, Ciclo Sport Mollis (CH)
• Annette Mack, Bernd ́s Radsportecke, Filderstadt (GER)
• Tilo Schmidt, Bikeland 262 Specialized Concept Store, Dresden (GER)
• Thomas Scherer, Radsport Homann Emsdetten (GER)

www.specialized.com/ch/de/hub/bgfit