Eurobike preview: POC takes Olympic steps into the road bike scene | Ride MTB

Eurobike preview: POC takes Olympic steps into the road bike scene

Poc's protective equipment has so far been a purely off-road affair. However, Swedish Olympian Gustav Larsson took on the road bike course in the time trial at the London Games wearing Poc's latest helmet, the wind-slippery Tempor model.

POC works closely with renowned scientists and experts from the fields of sports medicine and neurology in its in-house laboratory

Protective equipment expert Poc has taken the first step towards the road cycling scene - the Swede Gustav Larsson presented the new time trial helmet called Tempor at the Olympic individual time trial in London. Together with Larsson and the Swedish aerodynamics company Semcon, the Swedes worked on the development of the racing bike helmet for over two years until all elements such as safety, shape and aerodynamics worked together perfectly.

Protective aerodynamics
In the aerodynamic analysis, Poc followed an approach to reduce aerodynamic drag: the rider was analyzed together with the helmet as a single unit. The numerous simulations of the helmet in the wind tunnel were strongly based on Formula 1 test procedures. The ventilation of the helmet should be optimized in this way without neglecting the air flow through the helmet and the aerodynamics. The developers integrated energy-absorbing material in the exposed, sensitive areas of the helmet to reduce the forces in the event of an impact. The construction of the helmet consists of an overlapping upper and lower shell and a removable visor. The intense fluorescent color also increases visibility.

The road bike segment is set to become one of Poc's most important product categories within the bike collection in the future - so the Tempor will not remain the only road bike product.

More products for the road
Stefan Ytterborn, Ceo and founder of Poc, is fulfilling a long-cherished dream with the presentation of the Tempor: "We are proud to have made our debut in the road bike scene. We have wanted to get involved in this sector for a long time, but had to wait until the time and capacity was right. The fact that we made it right up to the Olympic Games makes me overjoyed," says Ytterborn. The road bike segment is set to become one of Poc's most important product categories within the bike collection in the future - so the Tempor will not remain the only road bike product. The helmet can already be ordered and will be available from selected specialist retailers from August 2013. In Switzerland, the distributor Airtool from Erlenbach is responsible for Poc.

www.pocsports.com


Note: This content has been automatically translated from German. Please report any incorrect translations.