From Max to Matz: VPace changes its name | Ride MTB

From Max to Matz: VPace changes its name

VPace tauft Kidshardtail Max in Matz um.

Photo: VPACE

The children's bike specialist VPace from the Swabian town of Horgenzell is changing the name of its successful mountain bike hardtail "Max" to "Matz" with immediate effect. The reason for the name change is a trademark conflict.

The success story of bike manufacturer VPace began in 2015 with the Max hardtail mountain bike, which, in addition to custom bikes for adults, specializes in the development of sporty children's bikes that enjoy a high reputation in the "young" mountain bike scene.

"Max was our first mountain bike that was developed for sporty trail use and was specifically geared towards the anatomical needs of children," says Sören Zieher, founder and CEO of VPace.

Max not only laid the foundation for the current success of VPace kids' bikes, but also created a completely new kids' bike category. With Max, the 29er principle was applied to children's bikes for the first time, which led to a completely new riding performance and therefore also safety off-road. The child-specific design with special, high-quality components and extremely low weight played a key role in this.

The name change from Max to Matz does not change anything. The bike model remains the same, as do the specification and price, only the name on the frame changes. The whole thing was preceded by a trademark conflict, which unfortunately led to this step.

vpace.de


Note: This content has been automatically translated from German. Please report any incorrect translations.