Ever since freeride star Jérôme Clementz rode to victory at this year's Megavalanche Alpe D'Huez wearing a stylish helmet, his protective gear has been a hot topic in the scene. However, Bluegrass parts are not yet available to buy. An end customer collection is still being developed, as is the company's website, on which the brains behind the young brand are taking a back seat instead of celebrating their source of inspiration.

But from next year, Bluegrass will also be getting serious on the Swiss market, and a distribution partner has already been appointed: Platts Europe will serve specialist retailers as the Swiss contact for the young brand. Dealers can now check out the sample collection in the Platts showrooms at TMC Glattbrugg and at the company headquarters in Biel, with delivery scheduled for the next downhill season.