President of Trek goes among the book authors
In "One Last Great Thing", John Burke takes the reader through the stages of Trek's success story and shows the origins of the company that his father Richard Burke founded 36 years ago in a barn in Waterloo, Wisconsin. But the book is above all an intimate portrait of the relationship between father and son. Burke shows how his father taught him to be successful and self-confident in both business and private life. The book also offers insights into business practices at Trek and the family history of Trek's founding family.
"I wrote this book for my children," says the Trek CEO, "but as the book grew, I realized that my father could inspire more people, too. I hope readers find my father's story as inspiring as this one was for me."
The book is available from Trek retailers, iBooks, and bookstores (ISBN-10:1-4767-1165-8). Those interested can read the first chapter here.
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Note: This content has been automatically translated from German. Please report any incorrect translations.