With over 190,000 page views, Ride recorded an all-time high in May 2012. Never before have so many pages been viewed on Ride.ch in one month. Over the year as a whole, an average of 145,000 pages are viewed on Ride.ch every month. The most important section of Ride.ch continues to be the daily news updates, which account for a good third of hits.

In addition to the production of the high-quality print magazine, Ride is focusing heavily on the website in 2013. With the addition of former top athlete Balz Weber to the editorial team, Ride.ch will become significantly more up-to-date, more newsworthy and closer to the scene. The strong industry focus with the microsite for Ride Business will generate further growth. It is therefore realistic to assume that Ride.ch will reach the 2 million mark in page views for the first time in 2013 and that the number of visitors per month will be over 60,000.