Selle Royal buys Crank Brothers

The Italian saddle specialist Selle Royal has taken over the US component manufacturer Crankbrothers. Selle Royal is thus expanding its product range, which previously consisted of the fi'zi:k, Brooks and Selle Royal brands. With Crankbrothers, the company now has high-quality components such as pedals, headsets, bottom brackets, tools, pedals and height-adjustable seat posts.

The headquarters of Crank Brothers will remain in Laguna Beach, California. The three owners of Crank Brothers are now represented on the Board of Directors of Selle Royal.

Crank Brothers is considered one of the most exclusive component brands in cycling. It attaches great importance to design and has made a name for itself with its Eggbeater pedals. Recently, the Californians have now taken over Maverick's padent for height-adjustable seatposts. Maverick developed and produced these seatposts under the name Speedball and they were an overwhelming success.

Crank Brothers is available in Switzerland from Intercycle. Selle Royal is distributed in Switzerland by SBS Bike Accessories, while the fi'zi:k saddle brand is available from Hubacher Quality Cycles.