Swiss franc exchange rate, part 4: The price avalanche is rolling | Ride MTB

Swiss franc exchange rate, part 4: The price avalanche is rolling

January 15 casts a long shadow ahead and creates new foundations for the bicycle business. Shortly after the SNB break, the first suppliers reduced their prices, with other suppliers following suit around 14 days later. A veritable price slide is now sweeping through the Swiss supplier scene.

For Swiss bikers, even more bike parts and bikes are now cheaper. Here is a free selection of suppliers who have reduced their sales prices in line with the current exchange rate development:

At Intercycle, the supplier of bikes from BiXS, Wheeler and Mustang, prices have fallen by 10%. Prices for accessories from Sursee have been adjusted by up to 20%.

The price reductions for bikes from the farm range from 8% to 16%. All Thömus brand products are affected, so not only bikes, but also sports and leisure clothing including accessories.

Prices for Stevens bikes have fallen by an average of 14%, while prices for Thule Chariot trailers and other products from the Thule range have fallen by between 12 and 14%. The prices of Croozer trailers are 14% lower.

There is a currency bonus of 10% on the CUAG Sports AG product portfolio; brands such as Castelli, Sportful, Kask and Silca are affected by the price reductions.

At clothing specialist Endura, prices have been slashed by between 7 and 10 percent.

At Komenda, the products in the accessories range have been recalculated and adjusted to the euro situation, with price reductions reaching a maximum of 20%.

The prices of Cannondale bikes are also going down: the RRP is set 10% lower.

And if you want to go on a trip, you can now do so at a lower price: At bike travel provider Yoyobike, the currency benefits translate into 10% lower prices.

At Light-Bikes.ch, a provider specializing in lightweight components, the prices for ax-lightness and Carbon-ti parts are falling by up to 15 percent.

Tekno Parts is offering a currency bonus of 10% on large parts of the accessories portfolio.Prices are also falling at Vitelli Velobedarf: consumers have to pay between 5 and 15% less for over 900 products.---

In light of the current price reductions, it should be noted that many bicycle products are purchased by Swiss suppliers not only in euros but also in US dollars - and the dollar has appreciated by 15% within 6 months. This means that goods purchased in US dollars will not see price reductions, but price increases. Price increases are imminent, particularly in the EU, as the euro-dollar exchange rate has changed to the disadvantage of the euro.

It should also be noted that stocks for the 2015 season in Switzerland are already full and were purchased at the euro exchange rate of 1.20. A warehouse of a Swiss bicycle manufacturer or parts supplier has a procurement time of up to 8 months.


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Note: This content has been automatically translated from German. Please report any incorrect translations.