The luxury watch brand now also makes cycling glasses | Ride MTB

The luxury watch brand now also makes cycling glasses

Sieht aus wie eine Bike-Brille. Ist nur etwas teurer.

Photo: Tag Heuer

Tag Heuer describes itself as a manufacturer of luxury watches. Now the traditional Swiss brand has released a collection of sports glasses. The good news: they are not as expensive as their watches.

Mountain bike sunglasses from brand manufacturers are not cheap. Premium brands like to charge 200 euros or even 300 euros for their eye protection. And are therefore cheap compared to a new player in the sports eyewear segment: Tag Heuer, known as a watch manufacturer, also in the upper price range.

We have not tested the Tag Heuer Eyewear. This is only about superficialities such as appearance, presentation and, yes, the price. The price starts at 370 francs for sports sunglasses, where most other brands have long had nothing to offer. At least Oakley is holding its own with the 13.11 model in an imitation edition, which costs around 500 francs.

Tag Heuer has the Shield line in its range especially for cyclists. The frame is made from recycled graphite. So there is also a bit of a clear conscience for the good money. The Shield Pro is priced at 420 francs in the Tag Heuer store.

Of course, there is still room for improvement in terms of price. Not to make things unnecessarily exciting: The Vingt Sept is available in the manufacturer's store for 1250 francs. The frame is made of aerospace aluminum. The lenses are certainly excellent too. Incidentally, it is currently sold out.


Note: This content has been automatically translated from German. Please report any incorrect translations.