After signing the contract at Canyon's headquarters in Koblenz, Canyon can expect the reigning road cycling and cyclocross world champion to be at the top of the podium on the brand's bikes for many years to come. Since beginning his partnership with Canyon at the end of 2017, the 29-year-old has won 163 victories in various road cycling, cyclocross and mountain bike disciplines, giving him a phenomenal track record on Canyon bikes. 

Pushing boundaries is the common goal

With this contract, which has an unusually long duration for a cyclist in this day and age, Canyon reaffirms its long-standing partnership with Van der Poel and its ambition to secure the exceptional athlete a place in cycling's eternal best list. 

Since its foundation in 2002, Canyon has continuously invested in athletes and cycling at the highest level to drive technological innovation. The company shares Van der Poel's winning mentality 100 percent, as Canyon CEO Nicolas De Ros Wallace explains: "At the heart of the collaboration is a shared desire to keep pushing boundaries and improving performance. Mathieu's pursuit of the optimum is a real inspiration for our engineers and product development teams."

Mathieu van der Poel: "Canyon is a fantastic partner. Together we have developed bikes with which I have been successful in classics, world championships and Grand Tours. But I am still incredibly hungry for success. There are still some important goals on my personal roadmap, including the Olympic Games in Paris this summer."

As the newly crowned 2024 cyclo-cross world champion, Van der Poel emphasized shortly after the race the shared ambition and mutual trust between him and Canyon, which has already led to numerous world-class bikes: "Canyon's development teams do everything they can to develop bikes that can win in the most demanding races. And I am proud to support these product developments. This new contract shows that we want to ride in exactly the same direction for the next phase of my career."

Canyon's partnership with Van der Poel is a clear sign of the company's commitment to providing the world's best athletes with the best possible equipment so that they can continue to win the most important races in the future. Canyon founder Roman Arnold and GBL (Groupe Bruxelles Lambert) as co-owners of the company agree on this long-term perspective.

In addition, Canyon has extended its contract with Alpecin-Deceuninck, continuing the successful collaboration with the team that began at the end of 2017.

Alpecin-Deceuninck s team managers Philip and Christoph Roodhooft are looking forward to continuing the partnership with Canyon: "Since we started working with Canyon, we have had the long-term vision of building the first multidisciplinary team made up of the best and most talented riders of their generation. This is only possible with the support of partners who develop world-class products and have the same hunger to win. Our new contract with Canyon is an important milestone for the future development of all the talented athletes riding for Alpecin-Deceuninck and Fenix-Deceuninck."

Van der Poel will be in action later in the season at the Belgian classics E3 and Gent-Wevelgem, followed by the spring monuments Tour of Flanders, Paris-Roubaix, Amstel Gold Race and Liège-Bastogne-Liège.

canyon.com