For almost two decades, passionate mountain biker Andreas Brüllmann had the idea of brewing his own beer at some point. A stay in Poland, where Brüllmann was able to actively experience this craft in a converted restaurant, was the initial spark to get into action himself.

Inspired by beer brewing nations such as Belgium and Ireland, the "beer idea" was successfully implemented with a small kitchen canner and a handful of brewing utensils. But not for long. Andreas Brüllmann soon took beer brewing more seriously and continued with a professional brewing system.

Driven by his fascination with brewing, the company "Brüll!Bier" was born. The Velo Bier label, on the other hand, came from Brüllmann's bike buddy Roman Gschwend, with his simple explanation: "I was of the opinion that something like a bike beer was missing in Switzerland. After all, when you come back from a summer bike tour with your buddies, it's cooler to toast the day with an authentic and tasty beer than with a run-of-the-mill brew."

A "Rad" lager for connoisseurs

As the name "Radlager" suggests, this is a lager. Lager beer, but not mainstream, as Brüllmann distances himself from this. He describes the Velo beer as distinctive and full of character - with a touch of "Brüll" in it.

And even if quenching your thirst with a cool lager is a pleasant side effect, the brewer does not put this in the foreground and declares his creation to be a pleasure beer. It is brewed and bottled in Tagelswangen in Zurich - by cyclists, for cyclists and, of course, for other connoisseurs.

www.velobier.ch