Ride Summit: in the spirit of trail networking
On September 27, 2024, over 60 friends and partners of Ride met for the annual Ride Partner Summit in Zurich's Seefeld district. While the athletes of the Road World Championships competed for podium places in front of the extraordinary event location, the summit offered a great opportunity to exchange ideas, gain new impulses and gain an exciting insight into the bicycle industry.
The day started with a networking coffee before Silas Obrist (Chairman and owner of TST) highlighted the current challenges and opportunities in the bicycle industry in his impressive and memorable analysis. Simon Poole then introduced the audience to the world of Open Street Map and showed how valuable data can be harnessed for the cycling world. Ride publisher Thomas Giger concluded the morning session with his media vision and how Ride is successfully positioning itself as a media title in a chaotic environment.
The two-hour networking lunch offered plenty of opportunity to exchange ideas and make new contacts in a relaxed atmosphere. These are the moments that make an event like the Summit particularly valuable. Because many people around Ride don't have the opportunity to exchange ideas in the daily grind.
In the afternoon, Julien Hess (Director of the 2025 MTB World Championships in Valais) introduced the participants to the world of the major event and showed what is planned in the mountain bike sector beyond the event and what value creation potential the event holds for the region. Pascal Krieger (MTB Product Manager at Lenzerheide) then gave a self-reflective summary of five years of Bike Kingdom. The emotional conclusion of the program was the presentation by photographer Martin Bissig, who impressively demonstrated the power of an image and how visual stories can move people. The concluding beer then fitted perfectly into this relaxed atmosphere.
Information about the event: ride-mtb.com/ride-partner-summit-2024
Impressions from the Ride Partner Summit 2024
Passende Ride-Spotguides
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Note: This content has been automatically translated from German. Please report any incorrect translations.