Gossip, puzzles, hairstyles, home and hearth - the full range of colorful titles at the station kiosk is the journalistic world of the Klambt media group. Obviously, the publishers wanted to expand their customer base to include a group with which it is almost impossible to imagine an overlap with their previous clientele and which therefore represents maximum growth: readers of sports and leisure magazines about water sports, cars and bicycles in all their facets. Including "bike", which has been published since 1989.

The non-existent thematic overlap speaks in favor of retaining the staff - the existing Klambt titles are so far removed from the DK magazines in terms of content that there should be no duplication. What is interesting about Klambt's portfolio to date is how close certain titles are to each other: for example, the publisher publishes eight different TV program guides and thirteen puzzle magazines. Nevertheless, there are no longer any secure editorial jobs.