Here's the history of Trek on the big screen | Ride MTB

Here's the history of Trek on the big screen

The Trek brand is turning fifty. To mark the occasion, a major documentary film has been released that, at its core, tells the story of Trek, but actually offers a deeper insight into the origins of cycling and how the sport has changed over the past 50 years.

The core of the 40-minute film consists of a conversation between John Burke, the son of Trek founder Dick Burke, and Bevil Hogg, who co-founded Trek with John Burke’s father in 1976. This engaging conversation is complemented by numerous film clips spanning the last 50 years, turning the documentary into a brief historical overview of the “recent” history of cycling. It’s a film well worth watching, even for those who have no connection to the Trek brand.


Suitable Ride Brandguides

Alles Wissenswerte zu Trek gibts im Ride-Brandguide für Trek

Note: This content has been automatically translated from German. Please report any incorrect translations.