How can bike manufacturers get involved in the climate strike?

On Friday, September 20, the Global Climate Strike began. And how does a bike manufacturer get involved? Specialized took its website offline for the entire day and did not offer any e-commerce deals.

On Specialized.com, there was only a homepage with a short explanation on 20 September 2019. This special page for 20 September 2019 linked to the climate strike website https://globalclimatestrike.net/
Specialized wanted to set an example for climate protection and support the activists of the Global Climate Strike.

https://www.ride.ch/de/news/wie-beteiligt-man-sich-als-bike-hersteller-am-klima…