Mobility and lifestyle in Zurich
Switzerland will soon have a new bike festival: the first Urban Bike Festival will take place in Zurich from April 1 to 3, 2016. The annual three-day event will focus on and celebrate urban bike culture, modern mobility and the associated lifestyle. The varied and extensive program includes a bike expo, bike tests, pump track, mini drome, bike races for children, shows and parties.

Focus on mountain biking in Solothurn
The festival is organized by those responsible for the Bike Days in Solothurn. The national bike festival has been an integral part of the sports and leisure calendar for years and attracted 27,500 visitors last year. "In Solothurn, the focus is on mountain biking, the bicycle as a piece of sports equipment and part of the tourist offer. At the Urban Bike Festival, the focus will be on the bicycle as an expression of an urban lifestyle, as a means of transportation in everyday working life and leisure time," says OC President Erwin Flury, explaining the content of the new festival.

Mixed program for a mixed audience
The Urban Bike Festival event area is located on Turbinenplatz - in the middle of the trendy Zürich-West district. This is where different types of mobility and lifestyles come together: Bicycle meets pedestrian, streetcar meets car, banker meets partygoer, family meets student, trendy pub meets large company - the festival audience should be just as diverse as this range. The area between Hardbrücke station and Escher-Wyss-Platz is optimally connected. In addition, various activities and program items ensure that the entire city is included as a venue for games and events. For example, the Sunday City Ride: the bike parade along a guided route invites you to rediscover Zurich together.

Extensive bike expo with test opportunities
The event center is located in the Schiffbau and on Turbinenplatz. In the hall and foyer of the Schiffbau, selected and diverse exhibitors from the bike industry will present their latest products, from city and e-bikes to fixies, racing bikes, cargo bikes and folding bikes to children's bikes, from clothing to accessories and accessories to bike trailers. In the Urban Bike Pavilions on Turbinenplatz you will find a wide range of test bikes of all kinds. A 1.2-kilometre-long, signposted test route leads visitors through the urban Zurich-West district, mostly on the city's cycle paths.

www.urbanbikefestival.ch