New sales structure for Qloom clothing
Since its foundation, the Qloom brand has developed steadily and positively, so that the demand for a higher level of infrastructure in logistics and customer service has arisen, reports Ursula Bayer, responsible for the marketing of softgoods at Chris Sports, in a statement to the specialist cycling media. Qloom, founded in 2007, has earned a reputation in the bike clothing market for combining functional clothing for the bike with a surf feel.
Due to the positive development since the brand was founded, Qloom has now decided to place distribution in Switzerland, Germany and Austria in the hands of a proven distribution partner. From May 1, 2012, Chris Sports, based in Münchwilen (TG), will take over distribution exclusively for the Swiss, German and Austrian markets.
Didi Rüegg, Qloom's Managing Director, is completely convinced by this partnership, as "Qloom will be distributed by a highly professional distribution company, allowing us to concentrate fully on product development and international growth".
Delivery of the 2012 collection, the reorder business and all warranty and service activities will be handled exclusively by Qloom directly until December 31, 2012. The new distributor will begin sales activities for the new spring/summer 2013 collection from mid-2012.
Customer support for Qloom in Germany and Austria will continue to be provided by Harry Gunz, who joined the Chris Sports team on May 1, 2012. Harry Gunz will be responsible for marketing and sales in Europe for all Qloom matters at Chris Sports.
Note: This content has been automatically translated from German. Please report any incorrect translations.