This is PayDirt

The PayDirt organization is an association of 13 brands from the cycling industry that have made it their mission to give more people access to cycling. From trail building to infrastructure projects and youth development to support for minorities, there are various projects in the funding program.

In 2023, PayDirt has selected 19 new projects to be funded. This means that 55 projects in eight different countries will be supported on a permanent basis, with more to follow each year. There will be another application phase for new funding projects in the summer of 2024.

19 new projects selected

With PayDirt, the opportunities to support worthy projects around the world have become much greater, according to the bicycle brand Focus, a member of the organization. "PayDirt allows us to join forces and still maintain local relationships through the various brands."

PayDirt attaches great importance to a vibrant community of visionary people who want to have a positive impact on the world of cycling. Because without people who are passionate about it, nothing changes. Without this basis, any financial support is useless. That's why Focus is delighted to be able to support the Trailsurfers Baden-Württemberg, an association that puts its heart and soul into its work - the first PayDirt project in Germany.

The Trailsurfers not only work to legalize and build trails, but are also heavily involved in the youth sector. In addition to their own youth groups, they also cooperate with schools to raise awareness of the topic of sport and nature conservation at an early age and make the sport accessible to as many people as possible.

The Trailsurfers Baden-Württemberg have secured a grant of 20.000 US dollars for their upcoming projects.

paydirt.earth

trailsurfers-bw.de

focus-bikes.com