Pirelli also helps Olympic champion Neff to get more grip | Ride MTB

Pirelli also helps Olympic champion Neff to get more grip

Trek Factory Racing fährt auf Pirelli.

Photo: Ross Bell / Trek

Pirelli will equip the athletes of the Trek Factory Racing Team with mountain bike tires. By signing the three-year contract, Pirelli and Trek are further expanding their collaboration that began in 2020 with the Trek-Segafredo World Tour team.

The team will be racing on Pirelli's Scorpion XC series cross-country tires and the brand new Scorpion Race EN and Race DH tires. The athletes of the two Trek Factory Racing teams will thus start the new organized World Cup year around the UCI MTB World Series with fresh rubber.

Continuous development

The team's cooperation with Pirelli technicians will also play a role in the ongoing development of new and increasingly high-performance mountain bike tires, which, according to Pirelli's proven racing methodology, is characterized by a lively exchange of feedback, validation and testing both in competition conditions and outside of racing

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Tires made in Italy

In particular, the collaboration with the Trek Factory Racing Team will take place at the new Pirelli factory in Bollate, near Milan, where a new line of Scorpion tires will be developed and produced with a particular focus on competition. These new tires will implement technical feedback that the riders of the Trek Factory Racing Team and all the other mountain bike teams that Pirelli directly supports will send directly from the race events.

The team of champions

The team, which covers cross country, downhill and enduro, includes elite athletes such as 2021 cross country world champion Evie Richards and Jolanda Neff, the 2021 Olympic mountain bike champion and 2022 Swiss short track champion. In the men's category, Anton Cooper, Vlad Dascalu, Riley Amos, Loris Vergier and Reese Wilson have enough talent, success and preparation to be on the podium in the 2023 season.

As with the race kit of the World Tour team Trek-Segafredo, where the partnership also led to several commercial activities between the two companies, the Pirelli logo will also be emblazoned on the chest and on one sleeve of the Trek Factory Racing Team 2023 race jersey. Matteo Barbieri, Head of Pirelli Cycling says: "The growing collaboration with an industry-leading company like Trek and the riders of the road bike teams and now also of the mountain bike team confirms the mutual satisfaction of the path traveled together in recent years. This new phase proves how important it is for Pirelli to play a leading role also in the world of competition, which is a sort of open-air laboratory for its development processes. Being measured by the best athletes allows us to continuously improve the technological level of our bicycle tires, which are produced at the Pirelli factory in Bollate, so that they meet the quality and performance required by professionals and the adaptability and versatility necessary for amateurs."

Tim Vanderjeugd, Sports Marketing Director of Trek adds: "We are very happy that the Trek Factory Racing mountain bike teams are working with Pirelli. In our existing collaboration with Trek-Segafredo, we have seen first-hand how much passion, care and attention Pirelli puts into competitive performance. Extending this partnership to the Trek Factory Racing teams was a natural decision. We look forward to working with Pirelli in the development and technical feedback on their tires as they help us perform at the highest level and in the most prestigious venues in the world.

pirellicycling.com

 


Note: This content has been automatically translated from German. Please report any incorrect translations.