About ten years ago, as awareness of injuries caused by rotational forces and traumatic brain injuries increased, Lazer began developing its own rotational protection. From the outset, the aim was to fully integrate the protection into the helmet and not to attach it as an extra. The first step was to investigate how different types of impact affect cyclists. Advanced simulations were used to test what happens to the cyclist's head and brain when subjected to direct and rotating forces. Countless prototypes were created in the search for the optimal technology.

Lazer's breakthrough came when the team investigated the crumple zones of cars. This inspired them to incorporate cone-shaped crumple zones on the inside of the helmet, which deform or even break in the event of an impact and divert the kinetic energy away from the cyclist's head. The result is the so-called KinetiCore controlled crumple zones - a unique structure made of EPS foam blocks that are integrated into the helmet.

The fact that the KinetiCore technology is integrated into the helmet is crucial. The overall weight of the helmet is reduced, increasing performance and comfort for every cyclist. It also means that Lazer is able to design each helmet to its own specifications and implement KinetiCore rather than having to fit it retrospectively. This makes it possible to improve ventilation and airflow in each design - something every cyclist wants. In addition, less plastic is used in the construction than in previous, comparable models.

Lazer's KinetiCore helmets will be available at all Lazer dealers from the end of April 2022.

lazersport.com