For years, Bosch had enjoyed a phenomenal run of success in the bicycle industry with its mid-drive motor system. With Chinese competitors on the rise, the Swabian company is now facing noticeable headwinds—and Bosch itself is asking the question: “Why ride Bosch?” And: Rose is introducing an affordable hardtail. Vaude has coined a new term, “Enduro Bikepacking,” and released a video report on the topic.
