From the Marsmobile to the mountain bike": Maxon seeks customer proximity | Ride MTB

From the Marsmobile to the mountain bike": Maxon seeks customer proximity

With expertise in aerospace, medical technology and industrial automation, the Obwalden-based company Maxon entered the e-bike business in spring 2015. Maxon has already built micromotors for NASA and then came the next coup with the rear motor for bikes. And what does the 1991 downhill world champion have to do with it?

Maxon Motor presented a rear hub motor for e-bikes last year, causing quite a stir in the industry. The retrofit kit with a total weight of 6 kg fits into almost any bike and delivers up to 50 Nm of torque. Now the Swiss drive specialist, otherwise known for its involvement in space missions, is opening a test center in Obwalden. It is set to become a meeting point for ambitious e-bikers.

Testing in Giswil

In August 2016, the drive specialist will open a test center in Giswil, Obwalden. Freeride, mountain, fat and city bikes can be rented there - from well-known brands such as Giant, Scott, Bergamont and Trek. For one day - from CHF 32 - or for a whole week. The good thing about it: according to the motor manufacturer, the rental price is offset against the purchase of a drive unit. "The new maxon BIKEDRIVE test center will be a meeting place for ambitious e-bikers," says Dr. Uwe Oeftiger, CEO of maxon advanced robotics & systems. "Our competent bike mechanics and former racing cyclists guarantee personal and professional advice across all performance classes," continues Oeftiger.

Push assistance with Albert Iten

Special sessions are also planned with the 1991 downhill world champion Albert Iten, who supported maxon in the development of the e-bike motor. The first event with Iten will take place on September 24, the second on October 22.

www.maxonmotor.ch


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Note: This content has been automatically translated from German. Please report any incorrect translations.